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Omega Functional Health
Brand Strategy, Visual Identity, Packaging, Illustration, UI Landing Page
BRIEF
Omega is a leader in the functional and holistic healthcare space, known for delivering personalized, science-backed treatment plans that address root causes, not just symptoms. The team sought me out to help elevate their brand better reflect their premium services while maintaining visual approachability and warmth.
SOLUTION
The result was a brand and visual identity that positions Omega as both an approachable leader and a trusted educator. The strategy focused on building trust through clear, confident design language rooted in science, transparency, and whole-body healing. The visual identity balances clean, clinical aesthetics with subtle organic elements — reflecting Omega’s mission to bridge modern medicine and holistic wellness.
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